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Product

Product Management vs Marketing: Why Great Product Managers Understand Both

"Amy, product doesn't look after marketing. Just sign things off from a product perspective." I reject this with a passion. Sure, I can sign off anything on the basis it's factually correct about my product. But should I not be concerned about whether the content is driving business and customer value? Is product management different… Continue reading Product Management vs Marketing: Why Great Product Managers Understand Both

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Product

A Product Manager’s Secrets For Your Blog Home Page You Need To Know

Running a blog is a lot of fun but it's also hard work. One of the main reasons I started this blog was to have my own product to work on. I figured it was the ultimate test of whether I really can apply my product & marketing skills to anything. I also knew that… Continue reading A Product Manager’s Secrets For Your Blog Home Page You Need To Know

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Product

Product In Heels: Lockdowns And Other Thoughts On Life

Don't worry, the Amazon lawyers haven't sued me yet. I haven't posted in a while but I have been working on my blog behind the scenes! As you know, by day, I have a fairly busy job working for Westpac. Recently, an opportunity has come up for me to take on some product work in… Continue reading Product In Heels: Lockdowns And Other Thoughts On Life

Product Review Amazon Kindle
Product

Product Secrets: How To Inspire People To Buy Amazon Kindle

Here's a product secret to inspire more people to buy the Amazon kindle. I'm loving the latest product feature that allows users to display the book cover on the home screen! A simple change that brings them closer to their product vision of mimicking a real book. I had buyer's remorse for quite some time… Continue reading Product Secrets: How To Inspire People To Buy Amazon Kindle