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Product

Product Management vs Marketing: Why Great Product Managers Understand Both

"Amy, product doesn't look after marketing. Just sign things off from a product perspective." I reject this with a passion. Sure, I can sign off anything on the basis it's factually correct about my product. But should I not be concerned about whether the content is driving business and customer value? Is product management different… Continue reading Product Management vs Marketing: Why Great Product Managers Understand Both

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Product

How To Experiment With Email Like A Product Manager

I've been experimenting on people at work. As some of you may know I am an ex scientist*. I'm methodical, I like a good process but I also appreciate how to set up a good control and experiment. I LOVE experiments. I'd kill for one more day in the lab. As a Product Manager one… Continue reading How To Experiment With Email Like A Product Manager

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Product

Why Every Product Manager Needs A Strong Product Vision

Westpac up-skilled its Product Managers by giving us the opportunity to participate in a 9 week Digital Project Manager course by Academy Xi. I'm excited to say we finished the course with a highly competitive bang today! Today's session involved solving a real life Westpac business problem to tie together all the concepts we had… Continue reading Why Every Product Manager Needs A Strong Product Vision

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Product

A Product Manager’s Secrets For Your Blog Home Page You Need To Know

Running a blog is a lot of fun but it's also hard work. One of the main reasons I started this blog was to have my own product to work on. I figured it was the ultimate test of whether I really can apply my product & marketing skills to anything. I also knew that… Continue reading A Product Manager’s Secrets For Your Blog Home Page You Need To Know

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Product

Product In Heels: Lockdowns And Other Thoughts On Life

Don't worry, the Amazon lawyers haven't sued me yet. I haven't posted in a while but I have been working on my blog behind the scenes! As you know, by day, I have a fairly busy job working for Westpac. Recently, an opportunity has come up for me to take on some product work in… Continue reading Product In Heels: Lockdowns And Other Thoughts On Life

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Product

Product Secrets: How To Inspire People To Buy Amazon Kindle

Here's a product secret to inspire more people to buy the Amazon kindle. I'm loving the latest product feature that allows users to display the book cover on the home screen! A simple change that brings them closer to their product vision of mimicking a real book. I had buyer's remorse for quite some time… Continue reading Product Secrets: How To Inspire People To Buy Amazon Kindle

Challenge To Overcome Your Public Speaking Fears Product In Heels
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Challenge To Overcome Your Public Speaking Fears

Overcome your public speaking fears before they get the better of you. Warren Buffett has admitted that the thought of public speaking made him physically ill. He took action to improve his communication skills by paying $100 for a Dale Carnegie class. I still remember my first speech. I was in Kindergarten (in Australia that's… Continue reading Challenge To Overcome Your Public Speaking Fears

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๐Ÿš€ A New Entrant To The Australian Credit Card Market

Paypal is entering the Australian credit card market in July 2021 with their PayPal Rewards Card. My initial reaction when I saw this was what on earth are they thinking?! Upon deeper reflection I realised that surely a company like PayPal wouldn't invest in something like this if it didn't make sense. Thereโ€™s no silver… Continue reading ๐Ÿš€ A New Entrant To The Australian Credit Card Market

Product

Product Secrets for Authors Part 2

"I'm an author. What product secrets do you have for getting my book out there?" I really set myself a challenge with the mini series Product Secrets for Authors part 1 . It has been so much harder to write than I thought! I was busy in the kitchen inventing pizza pasta tonight when an idea… Continue reading Product Secrets for Authors Part 2

Product

Product Secrets for Winemakers

Shhh...I can't help noticing little product secrets hidden everywhere. This post is for anyone who appreciates a good drop. I'm confident I hold the world record for the Australian who has visited Bruges the most times. My heart was broken when COVID separated me from la plus belle ville du monde. It was my dream… Continue reading Product Secrets for Winemakers