A Product Manager sharing her career journey
"Amy, product doesn't look after marketing. Just sign things off from a product perspective." I reject this with a passion. Sure, I can sign off anything on the basis it's factually correct about my product. But should I not be concerned about whether the content is driving business and customer value? Is product management different… Continue reading Product Management vs Marketing: Why Great Product Managers Understand Both
You're sitting at your desk. It's 4.55pm. Great, 5 more minutes then you're out of here to catch your ferry! Oh no. Is that the office Karen heading towards your desk? Quick! Head down. Act busy. Maybe she'll realise your packing up and bugger off. "Amy, do you have 5 minutes I need to ask… Continue reading How To Politely Set Boundaries People Will Respect
I hope you enjoy this month's punny title! I've decided to introduce some product management books into my reading schedule. I kicked this off in July with Hooked: How To Build Habit Forming Products. This post contains affiliate links. This means I earn a small commission. I only recommend books I have read myself and all… Continue reading 🤥 JULY’in To Yourself If You Miss These Books!
I've been experimenting on people at work. As some of you may know I am an ex scientist*. I'm methodical, I like a good process but I also appreciate how to set up a good control and experiment. I LOVE experiments. I'd kill for one more day in the lab. As a Product Manager one… Continue reading How To Experiment With Email Like A Product Manager
Westpac up-skilled its Product Managers by giving us the opportunity to participate in a 9 week Digital Project Manager course by Academy Xi. I'm excited to say we finished the course with a highly competitive bang today! Today's session involved solving a real life Westpac business problem to tie together all the concepts we had… Continue reading Why Every Product Manager Needs A Strong Product Vision
Running a blog is a lot of fun but it's also hard work. One of the main reasons I started this blog was to have my own product to work on. I figured it was the ultimate test of whether I really can apply my product & marketing skills to anything. I also knew that… Continue reading A Product Manager’s Secrets For Your Blog Home Page You Need To Know
Don't worry, the Amazon lawyers haven't sued me yet. I haven't posted in a while but I have been working on my blog behind the scenes! As you know, by day, I have a fairly busy job working for Westpac. Recently, an opportunity has come up for me to take on some product work in… Continue reading Product In Heels: Lockdowns And Other Thoughts On Life
Here's a product secret to inspire more people to buy the Amazon kindle. I'm loving the latest product feature that allows users to display the book cover on the home screen! A simple change that brings them closer to their product vision of mimicking a real book. I had buyer's remorse for quite some time… Continue reading Product Secrets: How To Inspire People To Buy Amazon Kindle
I'm currently halfway through Hooked: How to Build Habit-Forming Products which I'm loving. It's all about how to leverage the emotions and daily routines of your customers to drive repeat engagement. I can't wait to share the insights with you. This post contains affiliate links. This means I earn a small commission at no additional… Continue reading Over The June With These Thrilling Books! 📚
Overcome your public speaking fears before they get the better of you. Warren Buffett has admitted that the thought of public speaking made him physically ill. He took action to improve his communication skills by paying $100 for a Dale Carnegie class. I still remember my first speech. I was in Kindergarten (in Australia that's… Continue reading Challenge To Overcome Your Public Speaking Fears